Certified B Corporations meet the highest standards of verified social and environmental performance, public transparency and legal accountability.
There are around 4,000 B Corp businesses worldwide and around 400 in the UK, but they are accelerating a global culture shift to redefine success in business and build a more inclusive and sustainable economy.
The Typeface Group has been certified by B Lab, the not-for-profit behind the B Corp movement, after meeting rigorous social and environmental standards.
Polly Buckland and Natalie Welch co-founded The Typeface Group in 2013 and specialise in digital marketing and communications including website design, SEO and copywriting.
Polly said: “The decision to become a certified B Corp was made based on our desire to not only provide the best services to our clients but to consider the planet in all we do. We are responsible for managing how we conduct our business and in turn how it affects employees, clients, the environment, and our communities.
“Earning B Corp accreditation is a huge achievement for the business. It really helps to benchmark the ethics and values we hold to a globally recognised standard.”
Natalie added: “For current and prospective clients it highlights our commitment to being considerate of people and the planet while delivering work. We all need to be mindful of our impact on each other and our landscape – everyone at The Typeface Group is committed to being better.”
The B Corp certification addresses the entirety of a business’ operations and covers five key impact areas of Governance, Workers, Community, Environment and Customers. The certification process is rigorous, with applicants required to reach a benchmark score of over 80 while providing evidence of socially and environmentally responsible practices relating to
energy supplies, waste and water use, worker compensation, diversity and corporate transparency. To complete the certification, the company will legally embed their commitment to purpose beyond profit in their company articles.
Chris Turner, Executive Director of B Lab UK says: “We are delighted to welcome The Typeface Group to the B Corp community. This is a movement of companies who are committed to changing how business operates and believe business really can be a force for good. We know that Polly and Natalie and everyone at The Typeface Group are going to be a
fantastic addition to the community and will continue driving the conversation forward.”
Press release written and provided by The Typeface Group.